for the entrepreneurial brand, the image of the store chain represents the image of the brand, so in the brand store display to put a certain amount of energy, store layout and arrangement of the need for scientific design.
1, the overall unity of goods display. In order to achieve the effect of display, fully embodies the concept of brand design, from the overall design of the LOGO to the store model, gestures and other details of the station, to reflect the design and presentation of the theme and intent.
2, goods placed in contact with. Products to maintain a series of goods in the area to display products in the form of a series of display, will highlight the advantages of products in the design of structural arrangements.
3, the structure of goods set practical and effective. In order to create the atmosphere of clothing display, the design of the structure of the device should be fully reflected in the actual operation of the auxiliary role of clothing products.
4, display space to create a reasonable, smooth, strong guidance. Now the marketing concept is more emphasis on the psychological experience of consumers shopping, they need plenty of free space, independent choice, and enhance leading factors in store sales behavior, more tacit strengthen sales efforts.
5, goods display style unique chic, prominent features. This not only makes the image of the clothing store has a distinct personality, but also enrich the external image of the product, rendering the brand appeal.
how to do shop space design and display and received good results, in addition to the combination of its own brand characteristics and style, but also constantly absorbing new content from the examples around the successful brand connotation, design and display improvement and development.
brand stores are facing customers and potential investors, must scientific planning, reasonable layout, so as to win the recognition of the market, enhance the brand influence, and ultimately bring benefits for the store.